From Lose Friends Radio comes this reading ‘On momentum’, narrated as an excerpt from ‘How to Lose Friends and Infuriate Your Boss’. You can read the transcript below, or listen to the original ABC recording by clicking on the green play button: [audio:Boss_Jonar_Nader_11_Momentum.mp3]
Ask your friends to demonstrate how an aggressive person might behave, and no doubt, you’ll be treated to a display of unpleasant tantrums and abuse. It’s a shame that some words conjure up undesirable images. Aggressiveness has been unjustly detained in the sin-bin. Entrepreneurs know aggressiveness to mean ‘resolute action at high speed’. Its opposite is called ‘hesitation’. As any successful leader will tell you, hesitation spells destruction and defeat. An aggressive leader understands what a simple hiccup can do, and as a result, is averse to slowing down. The loss of momentum becomes a costly burden to absorb. Although momentum is powerful and efficient, it is energy-intensive to generate. Aggressive people know what they want, and they go all-out to get it. It’s not a question of stubbornness or myopia. It has nothing to do with greed or inconsideration. It’s all about careful assessment and unyielding determination. These must be applied when no other alternative could secure the desire outcome within the window of opportunity.
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